Wausau, WI54401

Real Estate Data & Market Trends

Key Metrics at a Glance

Median Home Value
$240,000
6.7% YoY Growth
Median Household Income
$69,500
41.2% 5-Year Growth
Days on Market
31
23.0% Shorter than last year
Home Price Forecast
2.7%
Median Rent
$899
7.4% YoY Growth
1-Bed Rent
$795
6.8% YoY Growth
2-Bed Rent
$875
11.2% YoY Growth
3-Bed Rent
$1,600
18.2% YoY Growth

Other Zip Codes in Wausau, WI

Property Listings — Wausau, WI

As of Oct '25, Realtor.com reports that the median days on market for a home in Wausau, WI is 31. This is a decrease of -23.0% from last year, suggesting that homes are sitting on the market shorter than last year. The percentage of listed homes with a reduced price is 22.0%, representing a small inventory and little supply pressure on home prices.

MetricZip Code AverageYear over Year % Change
Median Listing Price
$339,00012.0%
Listing Count
8310.0%
Listings as % of Homes0.2%10.0%
Days on Market
31-23.0%
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Demographics — Wausau, WI

As of the latest ACS Survey released in 2023, Wausau, WI has a population of 31,400, which has increased by 2.4% over the past 5 years. Wausau, WI is a moderately popular place for families, as children make up 22.4% of the population. The area has a moderately educated workforce, with 30.9% of adult residents holding a bachelor’s degree or higher. There are some residents working remotely, with 13.0% reporting working from home.

MetricLatest CensusYoY % Change
Population
31,4002.4%
% Under 18
22.4%0.4%
% Seniors
19.5%13.4%
% WFH
13.0%293.9%
% w/ College Degree
30.9%5.1%
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As of the latest ACS Survey released in 2023, Wausau, WI is a predominantly white area, with 78.0% of the population identifying as white. The white population has shrunk by 5.3% in the last 5 years. The second most common race or ethnicity in Wausau, WI is asian, making up 11.9% of the population. Foreign-born residents account for 7.2% of the population in Wausau, WI, and this percentage has increased by 2.9% as of the ACS Survey 5 years prior, suggesting more immigrants are calling the area home.

Race and Ethnicity

MetricLatest Census5-Year % Change
% White
78.0%-5.3%
% Black
0.2%-77.8%
% Hispanic
4.7%51.6%
% Asian
11.9%7.2%
% Foreign Born
7.2%2.9%
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Mortgage and Risk — Wausau, WI

According to HUD data as of 2023, there were 688 mortgage originations in Wausau, WI, of which 93.0% of loans were conventional mortgages. The average loan-to-value was 57.0%, with 18.0% above 90% LTV (elevated). This implies medium mortgage risk in Wausau, WI. Investor activity is low, as 5.0% of loans were by investors. 15.0% of loans were cash-out refinances, suggesting many homeowners are tapping equity.

Mortgages

MetricZip Code Average
Total Loan Originations
688
% Conventional Loans
93.0%
% Government Loans
7.0%
% Investor Loans
5.0%
% Second Loans
1.0%
% Cash Out Refinance
15.0%

Loan Activity

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Rentals and Section 8 — Wausau, WI

As of 2024, the percent of homes in Wausau, WI under the Section 8 program is 7.4%. This is considered low, suggesting that the neighborhood is sparsely composed of Section 8 homes. Section 8 opportunity is good when HUD pays more than market rent. 1-bedroom and 2-bedroom and 4-bedroom units appear to be good home sizes to consider for Section 8 housing in Wausau, WI, because HUD payments exceed market rent, while 3-bedroom units do not.

Section 8 Market Size

Total Units under HUD
404
Total Units Section 8
336
% Rentals under Section 8
7.4%
% Occupied Section 8
85.1%

Section 8 Opportunity

Home SizeHUD PremiumMarket RentMax HUD Rent
1 Bedroom$25$795$820
2 Bedroom$205$875$1,080
3 Bedroom-$190$1,600$1,410
4 Bedroom$130$1,300$1,430

Affordability — Wausau, WI

Home Price to Income Ratio

MetricZip Code Average
Home Price to Income Ratio2.8
Median Home Price$240,000
Median Household Income$69,500

Wausau, WI — ZIP Code Boundary Map

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Frequently Asked Questions