Merrill, WI 54452 - Home Prices, Rental Trends, Listings & Demographics | Prop:Metrics

Merrill, WI—54452

Real Estate Data & Market Trends

Key Metrics at a Glance

Median Home Value

$207,000

3.0% YoY Growth

Household Income

$65,500

13.1% YoY Growth

Days on Market

0.0% Longer YoY

Home Price Forecast

4.5%

Median Rent

$750

2.6% YoY Growth

1-Bed Rent

$750

4.8% YoY Growth

2-Bed Rent

$745

0.1% YoY Growth

3-Bed Rent

$850

3.7% YoY Growth

Home Price Trends — Merrill, WI

As of Dec '25, the median home price in Merrill, WI is $207,000, with a year-over-year change of 3.0%. This indicates that home prices in Merrill, WI are increasing. According to Zillow, the 1-year price projection is 4.5%, suggesting an increase housing market in the next year.

Cost per Home Type

Home Type	Median Home Value	YoY % Change
All Homes	$207,000	3.0%
Single Family	$207,000	3.5%
Condos	N/A	N/A

Cost per Home Size

Home Size	Median Home Value	YoY % Change
1 Bed

Rental Trends — Merrill, WI

As of July '25, Rentcast reports the average rent in Merrill, WI is $834, with a year-over-year rent change of 2.6%. Per bedroom, the median rent as of July '25 in Merrill, WI is 1-bedrooms: $698, 2-bedrooms: $835, 3-bedrooms: $975, 4-bedrooms: $1,500. The most common rental property sizes in Merrill, WI are 2-bedroom and 1-bedroom, accounting for 38.0% and 35.8% of the rental stock.

Type	Median Rent	Average Rent
Average Rent	$750	$834
Studio Rent	N/A	N/A
1 Bed Rent	$750	$698
2 Bed Rent	$745	$835
3 Bed Rent	$850	$975
4 Bed Rent	$1,500	$1,500

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% of Rental Stock

Studio

2.2%

1 Bedroom

35.8%

2 Bedrooms

38.0%

3 Bedrooms

15.2%

4 Bedrooms

7.3%

5+ Bedrooms

1.4%

Property Listings — Merrill, WI

As of Dec '25, Realtor.com reports that the median days on market for a home in Merrill, WI is 77. This is a increase of 15.0% from last year, suggesting that homes are sitting on the market longer than last year. The percentage of listed homes with a reduced price is 15.0%, representing a small inventory and little supply pressure on home prices.

Metric	Zip Code Average	Year over Year % Change
Median Listing Price	$215,000	-23.0%
Listing Count	47	3.0%
Listings as % of Homes	0.3%	3.0%
Days on Market	72	0.0%

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Demographics — Merrill, WI

As of the latest ACS Survey released in 2023, Merrill, WI has a population of 18,900, which has increased by 2.4% over the past 5 years. Merrill, WI is a moderately popular place for families, as children make up 18.2% of the population. The area has a poorly educated workforce, with 19.3% of adult residents holding a bachelor’s degree or higher. There are some residents working remotely, with 12.6% reporting working from home.

Metric	Latest Census	YoY % Change
Population	18,900	2.4%
% Under 18	18.2%	-8.1%
% Seniors	21.3%	12.1%
% WFH	12.6%	231.6%
% w/ College Degree	19.3%	8.4%

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As of the latest ACS Survey released in 2023, Merrill, WI is a predominantly white area, with 93.4% of the population identifying as white. The white population has shrunk by 3.2% in the last 5 years. The second most common race or ethnicity in Merrill, WI is hispanic, making up 2.3% of the population. Foreign-born residents account for 2.1% of the population in Merrill, WI, and this percentage has increased by 110.0% as of the ACS Survey 5 years prior, suggesting more immigrants are calling the area home.

Race and Ethnicity

Metric	Latest Census	5-Year % Change
% White	93.4%	-3.2%
% Black	0.3%	-25.0%
% Hispanic	2.3%	91.7%
% Asian	0.8%	100.0%
% Foreign Born	2.1%	110.0%

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Mortgage and Risk — Merrill, WI

According to HUD data as of 2023, there were 438 mortgage originations in Merrill, WI, of which 89.0% of loans were conventional mortgages. The average loan-to-value was 58.0%, with 19.0% above 90% LTV (elevated). This implies medium mortgage risk in Merrill, WI. Investor activity is low, as 4.0% of loans were by investors. 20.0% of loans were cash-out refinances, suggesting many homeowners are tapping equity.

Mortgages

Metric	Zip Code Average
Total Loan Originations	438
% Conventional Loans	89.0%
% Government Loans	11.0%
% Investor Loans	4.0%
% Second Loans	5.0%
% Cash Out Refinance	20.0%

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Rentals and Section 8 — Merrill, WI

As of 2024, the percent of homes in Merrill, WI under the Section 8 program is 14.3%. This is considered low, suggesting that the neighborhood is sparsely composed of Section 8 homes. Section 8 opportunity is good when HUD pays more than market rent. 2-bedroom and 3-bedroom units appear to be good home sizes to consider for Section 8 housing in Merrill, WI, because HUD payments exceed market rent, while 1-bedroom and 4-bedroom units do not.

Section 8 Market Size

Total Units under HUD	284
Total Units Section 8	283
% Rentals under Section 8	14.3%
% Occupied Section 8	82.2%

Section 8 Opportunity

Home Size	HUD Premium	Market Rent	Max HUD Rent
1 Bedroom	-$30	$750	$720
2 Bedroom	$185	$745	$930
3 Bedroom	$450	$850	$1,300
4 Bedroom	-$120	$1,500	$1,380

Merrill, WI—54452

Key Metrics at a Glance

Home Price Trends — Merrill, WI

Cost per Home Type

Cost per Home Size

% of Housing Stock

Rental Trends — Merrill, WI

% of Rental Stock

Property Listings — Merrill, WI

Demographics — Merrill, WI

Race and Ethnicity

Mortgage and Risk — Merrill, WI

Mortgages

Rentals and Section 8 — Merrill, WI

Section 8 Market Size

Section 8 Opportunity

Affordability — Merrill, WI

Home Price to Income Ratio

Merrill, WI — ZIP Code Boundary Map

Nearby ZIP Codes

Irma, WI

Wausau, WI

Marathon, WI

Tomahawk, WI

Athens, WI

Frequently Asked Questions

Metric	Zip Code Average
Home Price to Income Ratio	2.7
Median Home Price	$207,000
Median Household Income	$65,500

Merrill, WI—54452

Key Metrics at a Glance

Home Price Trends — Merrill, WI

Cost per Home Type

Cost per Home Size

% of Housing Stock

Rental Trends — Merrill, WI

% of Rental Stock

Property Listings — Merrill, WI

Demographics — Merrill, WI

Race and Ethnicity

Mortgage and Risk — Merrill, WI

Mortgages

Rentals and Section 8 — Merrill, WI

Section 8 Market Size

Section 8 Opportunity

Affordability — Merrill, WI

Home Price to Income Ratio

Merrill, WI — ZIP Code Boundary Map

Nearby ZIP Codes

Irma, WI

Wausau, WI

Marathon, WI

Tomahawk, WI

Athens, WI

Frequently Asked Questions

What is the average home price in Merrill, WI 54452?

How have home prices in Merrill, WI 54452 changed over the past year?

What is the home price projection for Merrill, WI 54452?

What are the demographics of Merrill, WI 54452?

How long does it take homes to sell in Merrill, WI 54452?

What is the average rent price in Merrill, WI 54452?