Onalaska, WI 54650 - Home Prices, Rental Trends, Listings & Demographics | Prop:Metrics

Onalaska, WI—54650

Real Estate Data & Market Trends

Key Metrics at a Glance

Median Home Value

$346,000

0.3% YoY Growth

Household Income

$85,300

37.2% YoY Growth

Days on Market

46.0% Longer YoY

Home Price Forecast

2.4%

Median Rent

$1,260

18.0% YoY Growth

1-Bed Rent

$1,200

73.8% YoY Growth

2-Bed Rent

$1,180

9.6% YoY Growth

3-Bed Rent

$1,500

39.0% YoY Growth

Home Price Trends — Onalaska, WI

As of Dec '25, the median home price in Onalaska, WI is $346,000, with a year-over-year change of -0.3%. This indicates that home prices in Onalaska, WI are flat. According to Zillow, the 1-year price projection is 2.4%, suggesting an increase housing market in the next year.

Cost per Home Type

Home Type	Median Home Value	YoY % Change
All Homes	$346,000	-0.3%
Single Family	$347,000	0.0%
Condos	$330,000	3.4%

Cost per Home Size

Home Size	Median Home Value	YoY % Change
1 Bed

Rental Trends — Onalaska, WI

As of July '25, Rentcast reports the average rent in Onalaska, WI is $1,460, with a year-over-year rent change of -18.0%. Per bedroom, the median rent as of July '25 in Onalaska, WI is 1-bedrooms: $1,260, 2-bedrooms: $1,260, 3-bedrooms: $1,500, 4-bedrooms: $2,500. The most common rental property sizes in Onalaska, WI are 2-bedroom and 1-bedroom, accounting for 60.0% and 15.7% of the rental stock.

Type	Median Rent	Average Rent
Average Rent	$1,260	$1,460
Studio Rent	N/A	N/A
1 Bed Rent	$1,200	$1,260
2 Bed Rent	$1,180	$1,260
3 Bed Rent	$1,500	$1,500
4 Bed Rent	$2,100	$2,500

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% of Rental Stock

Studio

5.5%

1 Bedroom

15.7%

2 Bedrooms

60.0%

3 Bedrooms

13.8%

4 Bedrooms

2.6%

5+ Bedrooms

2.5%

Property Listings — Onalaska, WI

As of Dec '25, Realtor.com reports that the median days on market for a home in Onalaska, WI is 50. This is a increase of 39.0% from last year, suggesting that homes are sitting on the market longer than last year. The percentage of listed homes with a reduced price is 17.0%, representing a small inventory and little supply pressure on home prices.

Metric	Zip Code Average	Year over Year % Change
Median Listing Price	$409,000	-1.0%
Listing Count	53	43.0%
Listings as % of Homes	0.1%	43.0%
Days on Market	67	46.0%

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Demographics — Onalaska, WI

As of the latest ACS Survey released in 2023, Onalaska, WI has a population of 24,600, which has increased by 2.0% over the past 5 years. Onalaska, WI is a moderately popular place for families, as children make up 20.8% of the population. The area has a moderately educated workforce, with 40.1% of adult residents holding a bachelor’s degree or higher. There are few residents working remotely, with 9.0% reporting working from home.

Metric	Latest Census	YoY % Change
Population	24,600	2.0%
% Under 18	20.8%	-12.6%
% Seniors	19.6%	8.3%
% WFH	9.0%	210.3%
% w/ College Degree	40.1%	9.9%

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As of the latest ACS Survey released in 2023, Onalaska, WI is a predominantly white area, with 86.5% of the population identifying as white. The white population has shrunk by 2.6% in the last 5 years. The second most common race or ethnicity in Onalaska, WI is asian, making up 4.5% of the population. Foreign-born residents account for 3.3% of the population in Onalaska, WI, and this percentage has decreased by 28.3% as of the ACS Survey 5 years prior, suggesting fewer immigrants are calling the area home.

Race and Ethnicity

Metric	Latest Census	5-Year % Change
% White	86.5%	-2.6%
% Black	2.1%	200.0%
% Hispanic	2.4%	200.0%
% Asian	4.5%	-34.8%
% Foreign Born	3.3%	-28.3%

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Mortgage and Risk — Onalaska, WI

According to HUD data as of 2023, there were 468 mortgage originations in Onalaska, WI, of which 95.0% of loans were conventional mortgages. The average loan-to-value was 54.0%, with 18.0% above 90% LTV (elevated). This implies medium mortgage risk in Onalaska, WI. Investor activity is low, as 4.0% of loans were by investors. 9.0% of loans were cash-out refinances, suggesting few homeowners are tapping equity.

Mortgages

Metric	Zip Code Average
Total Loan Originations	468
% Conventional Loans	95.0%
% Government Loans	5.0%
% Investor Loans	4.0%
% Second Loans	0.0%
% Cash Out Refinance	9.0%

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Rentals and Section 8 — Onalaska, WI

As of 2024, the percent of homes in Onalaska, WI under the Section 8 program is 3.7%. This is considered low, suggesting that the neighborhood is sparsely composed of Section 8 homes. Section 8 opportunity is good when HUD pays more than market rent. 2-bedroom and 3-bedroom and 4-bedroom units appear to be good home sizes to consider for Section 8 housing in Onalaska, WI, because HUD payments exceed market rent, while 1-bedroom units do not.

Section 8 Market Size

Total Units under HUD	199
Total Units Section 8	127
% Rentals under Section 8	3.7%
% Occupied Section 8	90.5%

Section 8 Opportunity

Home Size	HUD Premium	Market Rent	Max HUD Rent
1 Bedroom	-$220	$1,200	$980
2 Bedroom	$110	$1,180	$1,290
3 Bedroom	$200	$1,500	$1,700
4 Bedroom	$40	$2,100	$2,140

Onalaska, WI—54650

Key Metrics at a Glance

Home Price Trends — Onalaska, WI

Cost per Home Type

Cost per Home Size

% of Housing Stock

Rental Trends — Onalaska, WI

% of Rental Stock

Property Listings — Onalaska, WI

Demographics — Onalaska, WI

Race and Ethnicity

Mortgage and Risk — Onalaska, WI

Mortgages

Rentals and Section 8 — Onalaska, WI

Section 8 Market Size

Section 8 Opportunity

Affordability — Onalaska, WI

Home Price to Income Ratio

Onalaska, WI — ZIP Code Boundary Map

Nearby ZIP Codes

La Crosse, WI

Holmen, WI

La Crosse, WI

West Salem, WI

La Crescent, MN

Frequently Asked Questions

Metric	Zip Code Average
Home Price to Income Ratio	3.7
Median Home Price	$346,000
Median Household Income	$85,300

Onalaska, WI—54650

Key Metrics at a Glance

Home Price Trends — Onalaska, WI

Cost per Home Type

Cost per Home Size

% of Housing Stock

Rental Trends — Onalaska, WI

% of Rental Stock

Property Listings — Onalaska, WI

Demographics — Onalaska, WI

Race and Ethnicity

Mortgage and Risk — Onalaska, WI

Mortgages

Rentals and Section 8 — Onalaska, WI

Section 8 Market Size

Section 8 Opportunity

Affordability — Onalaska, WI

Home Price to Income Ratio

Onalaska, WI — ZIP Code Boundary Map

Nearby ZIP Codes

La Crosse, WI

Holmen, WI

La Crosse, WI

West Salem, WI

La Crescent, MN

Frequently Asked Questions

What is the average home price in Onalaska, WI 54650?

How have home prices in Onalaska, WI 54650 changed over the past year?

What is the home price projection for Onalaska, WI 54650?

What are the demographics of Onalaska, WI 54650?

How long does it take homes to sell in Onalaska, WI 54650?

What is the average rent price in Onalaska, WI 54650?